Choosing Your Next Video Production Project

Taking the time to plan out your next video production project can save you time, effort, and money.

Planning ahead allows you to organize yourself along with your filming and editing team, making sure to capture the look and feel you want in your video.

One of the most critical steps of video production planning is to begin with the end in mind; meaning, what do you want the final production to look like.

To help you determine the end result you want or need to produce, here are several types of video options to consider when planning your next project.

Vlogs

Short for video-log, a vlog has become a highly popularized video type on mainstream media, such as YouTube and Vimeo.

The casual filming style of a vlog often has the presenter speaking directly to the camera, while the editing process is more relaxed than traditional visual projects.

The conversational nature of a vlog allows the viewer to feel as if the presenter is talking to them, sharing a look into their world.

To make the filming and editing process of a vlog more effective, consider creating a short script with key talking points that you want to highlight.

Behind-the-Scenes Videos

Behind-the-scenes videos allow your viewers to experience the real, messy reality of what you do.

Whether you’re an author, influencer, financial advisor, or any other profession, creating behind-the-scenes videos gives a glimpse into your daily routine, work environment, or personal experiences.

There are several ways you can structure this type of video.

For example, you can use a time lapse with a narrative overlay or you can create a video montage.

To create the best behind-the-scenes video, you want to capture lots of footage that the edits can use to assemble a final version.

Explainer Videos

An explainer video is a great option for taking a complex idea and breaking it into smaller pieces, allowing the audience to easily understand.

The key to an effective explainer video is to write a concise script before filming.

This ensures that you capture the details required to explain the concept and also makes the editing process smoother.

You can add visual elements, such as animation or graphics, to further explain complicated ideas or use narrative storytelling to keep the audience engaged.

Product Demo Videos

If you have a product you’re selling, consider creating a product demo video.

This style of video is effective in presenting your product’s benefits to the client, while explaining its features.

When filming a product demo video, be sure to capture lots of high quality footage of the product’s appearance, packaging, and use.

When planning your next video production project, Jumpwire Media is able to help you create TV quality audio visual.

To learn more, click here for further details.