The Future: Hybrid Events

From in-person, location-specific events to limitless virtual events that can tap countless people around the world as long as they have an internet connection, and now the trend is hybrid events. So what are hybrid events?

Hybrid means a mixture or combination of two different elements. Hybrid events are a mix of actual in-person participants and virtual attendees.

Is this something you are going to consider in organizing events?

Annual Unisfair Survey Shows Virtual and Hybrid Events are the new normal in marketing, training, and collaboration.

Let me tell you a few of the many reasons why hybrid events are the future.

1.     It's inclusive

Attendees may have different preferences in joining an event. They may still opt to stay at home or are eager to join a face-to-face meeting. They might have health issues or travel restrictions. They can be fully vaccinated and are now more confident meeting people. A hybrid event is a solution.

It opens the door to include both the live and virtual attendees to interact and network.

2. Wider reach

Since hybrid events accommodate both in-person and online participants, the opportunity to network is huge. This works advantageously for both the attendees and the speakers. Those who have difficulty getting a day off to book for an event or a speaker you're having a hard time getting hold of can have the flexibility to squeeze in these events in their busy schedules. Furthermore, there's an increased chance of getting an in-demand speaker. This creates more value in the event thus more attendees will be attracted to join.

3. Unique experience

Live and virtual events have pros and cons. You can have the best of both worlds and eliminate the not-so-good. With the limitless possibilities of the hybrid event concept, you can deliver a unique experience to the in-person and virtual participants. The host can interact simultaneously with both participants as well as the virtual participants can engage and network with the live attendees and vice versa.

4. Savings

Large conferences and events are costly for both the attendees and organizers, not to mention the health risks associated with it. Venues that can accommodate 1000 participants are enormously expensive which entails higher registration fees. Participants may have to travel and needs accommodation which is another cost. Bringing in a speaker from the other side of the globe is an expense you can now happily manage when doing the hybrid event. The speaker can present virtually from his home office desk eliminating all the other logistical expenses.

5. Good Return on Investment

Reducing the cost means more savings which also means a good return on investment. Sponsors can save on accommodation and transportation while getting a value for money of their investment by having a wide reach and range of attendees which is not possible in geographically bound in-person events. The key factor in getting the financial results you want is the scalability of hybrid events and their cost-efficiency. This is a dream come true for most event organizers and corporate organizations that they will be getting every penny's worth.

Reach out to us if you need expert tips on turning your events virtual or making them into a hybrid format. We would love to meet you and provide insights and advice. Book with us for a FREE 15min call https://www.jumpwiremedia.com/contact