50 Percent of Facebook Users Could Be Fake, Youtube Updates Recommendations Algorithm, and Companies Are Spending Much More On FB and Insta

Hey Jumpwire Community! 

NEW ONLINE SEMINAR FEB 21st: Our senior social media specialist David de Souza is going online with his stellar seminar on how to use social media to find and connect with your fans. He sold out our Toronto dates last month. Only 25 tickets available for this event. Details and early bird tickets on sale now - Link

NEW FORMAT FOR OUR PODCAST: We have revamped the Jumpwire podcast keeping it to around 20 mins adding news bites and longer form discussion. This week David talks communities, Duncan discusses content curation, and Gavin whines and complains. 
SoundCloud, Spotify, iTunes

FACEBOOK: 50 percent of Facebook users could be fake, report claims LINK

  • The report, written by Facebook critic Aaron Greenspan s a former Harvard classmate of Mark Zuckerberg.

  • He alleges that the social media giant has no way to accurately measure its true user base.

  • Facebook's reported metrics substantially overestimate the number of real monthly active users. 

YOUTUBE: YouTube Updates Recommendations Algorithm to Lessen the Spread of 'Borderline Content' LINK

FACEBOOK WATCH: Facebook Watch Isn’t Living Up to Its Name LINK

INSTAGRAM: Facebook Instagram Stories Are Seeing a Big Increase in Ad Spend LINK

VIDEO OF THE WEEK: Gordon Ramsay Savagely Critiques Spicy Wings | Hot Ones LINK

STAFF PICK: Full-Size LEGO Chevy Silverado Is a 334,544-Piece Kit - Built to promote the new LEGO movie, this plastic brick-heavy Silverado 1500 LT weighs 3307 lbs. LINK

--

PS: If some nice person forwarded you this briefing and you would like to get on our list, sign up here.

Gavin McGarry