Jumpwire Media Speaking Engagements
X Media Lab – Melbourne, Australia
July 28, 2010
XML: Film X-tended explores what digital can bring to a feature film, with a focus on ‘transmedia’: the use of digital platforms to extend narrative and build interactive content around a linear property. Examples include Apps, online extensions, Alternate Reality Games extending the narrative and reach of the film, along with dynamic social media strategies giving audiences the opportunity to connect and participate with characters, filmmakers, and each other.
MIPTV – “Dual Revenue Streams” and “Digital Wrap Up” – Cannes, France
TUESDAY 13 APRIL
11.00 – 12.30
DUAL REVENUE STREAMS: THE VALUE OF ONLINE CONTENT*
Esterel Room, Level 5, Palais des Festivals
This session will look at how content owners and platforms are looking at making their online video pay. Subscription, pay vs. free, ad-supported, freemium, micropayments, hybrid – what will be the right mix?
Moderator
Gavin McGarry, President, Jumpwire Media, USA
Featured Presentation
Patrick Walker, Director of Video Partnerships, YouTube, UK
Speakers
Simon Danker, Director, Digital Content Partnerships, BBC Worldwide Limited, UK
Jay Fulcher, CEO, Ooyala, USA
Egor Iakovlev, CEO, Tvigle Media, Russia
Johannes Larcher, Senior Vice President International, Hulu, USA
Stephen Nuttall, Commercial Group Director, BSkyB, UK
WEDNESDAY 14 APRIL
16.00-17.15
BBC ONLINE CROSS-MEDIA CONTENT SHOWCASE
Esterel Room, Level 5, Palais des Festivals
Join 5 BBC commissioners and 6 of the best UK producers, showcasing some of the best and most innovative digital cross media properties recently commissioned for BBC Online.
This is a great opportunity to gain unique insights into both BBC and Indie perspectives, as each commissioner and producer unravels the concept and innovation behind each of their projects.
The Truth About Crime
Nick Cohen (BBC) with Tom Dolan (Cimex) and Ian Haynes (Cimex)
BAMZOOKi
Marc Goodchild (BBC) and Jeremy Cooke (Gameware Development)
Henry 8.0
Martin Trickey (BBC) and Catherine Oldfield (Monkey)
Myths Storybook
Ian Myatt (BBC) and Paul Canty (Preloaded)
Developing BBC Mobile
Jason DaPonte (BBC) and Hugh Burrows (Que Pasa)
THURSDAY 15 APRIL
14.45 – 16.00
MIP DIGITAL WRAP-UP SESSION*
Building Cross-Media Strategies
Auditorium A, Level 3, Palais des Festivals
If you were unable to attend all of the digital conference panels during MIPTV then this session will be essential. Building on the success of the MIPCOM Digital Wrap-Up session, Gavin McGarry, founder of Jumpwire Media gives the audience an overview of the key take-aways from the MIP Digital sessions and panels including the Digital VIP Summit and highlights from the Media Mastermind Keynote series. Along with an overview of some of the technological and content developments over the past year, Gavin will also offer the audience insights into how to build cross media strategies using case studies, statistics and his past experience at Endemol and Joost. He will also outline where media companies need to focus in order to profit from digital media in the next 12-18 months.
Presenter – Gavin McGarry, President, Jumpwire Media, USA
iLunch 8 – The future of screen – Toronto, ON
Moderator – Gavin McGarry
Before founding Jumpwire Media in 2009, McGarry worked for online video start up Joost and was the Head of Cross Platform Business Development at global television production company Endemol.
Jumpwire Media, is a cross media agency that specializes in helping companies build strategies to profit from the emerging digital market place on the mobile, social media, gaming, and web video platforms. Clients include: Discovery Communications (USA), Digital Access (Russia), and MNET (South Africa), melt (UK).
McGarry has a been working in the media space for over 15 years. His past experience includes positions at major television networks as well as owning and operating a television production company and an advertising agency. His company created some of the first cross media TV content and worked with major networks including NBC, Discovery, CTV, and Global Television. The full service ad agency serviced two national clients and explored integrating brands into television and online properties. In 2004 he moved from his native Canada to the UK to better understand the rapidly emerging mobile phone space. Through his position at Endemol, he worked closely with the UK’s largest mobile operator, O2, and helped develop leading edge content for multiple platform release. In 2007 he moved into the web video arena with Joost. He has spent time in Japan, Africa, Europe and China exploring and understanding the global digital media content market place.
Kidscreen Summit – New York, USA
Tech Talk
February 12, 2010
1:30 PM to 2:30 PM
This four-pack of quickie presentations is designed to give you a snapshot of some cool new technology applications that could innovate your kids business. Even the market’s early adopters haven’t seen this stuff, so get ahead of the curve and find out what fun could look like in the future.
Gavin McGarry – Moderator
President
Jumpwire Media
Greg Davis – Panelist
General Manager, US
Total Immersion
Ori Inbar – Panelist
Co-Founder
Ogmento
Alexander Lentjes – Panelist
Producer
3-D Revolution Productions
Harvard Business School Club of New York – New York, USA
Gavin McGarry to present a 1.5 hour session on “Why Facebook Should NOT Be Banned from Your Company”
According to cross platform strategy experts, Facebook has a place in businesses, and not just for Gen Yers or slackers. Find out what that is and how to implement it.
Thursday, February 4, 2010
Location: Bain & Company, Inc.3 Times Square (the Reuters Building) at 7th Avenue between 42nd and 43rd Streets, 25th Floor
Time: 6:30 pm registration, 7:00 pm Program
Cost: $10 Members; $35 /Non-members & Guests
Organizers: Ava Seave ’82, Carla Graubard PMD-49
Real Screen Summit – Washington DC, USA
February 3, 2010
11:30 AM to 12:30 PM
21st Century Factual – New Screens For Non-Fiction
This panel examines ground-breaking new projects that successfully bring programs across platforms – web, mobile, games, etc. From web series that make their way to TV and vice versa to TV properties that successfully use innovations in new media (social networking, gaming, etc) to extend the reach of their brands – what works and cuts through the noise in a multi-screen world?
Panelists
David Gale
EVP New Media
MTV
Gavin McGarry
President
Jumpwire Media
International Institute of Communications 2009 Annual Conference – Montreal, Canada
Conference focus: Trends in Global Communications: Wrestling with Unpredictability
Monday, Oct 26, 2009
11:15AM
Session Two
Mixing and Matching Media Platforms – Manoeuvring for Advantage on the Communications Chess Board
Chair: Michael Hennessy – Senior Vice President, Regulatory and Government Affairs, Telus, Canada
Carlos López Blanco Director, International, Telefónica Group
Dr Robert Pepper Vice President and Senior Managing Director, Global Technology Policy, Cisco Systems, Inc
Gavin McGarry Principal, Jumpwire Media, New York

Vancouver Film and TV Forum - Vancouver, Canada
TV TALK – Wed, Sept 30
9:15 – 10:30 AM
R.I.P. Conventional TV (FTV07)
Some claim that the traditional model for creating content, financing production and broadcast dissemination may never be the same. For producers, this begs the questions: what type of content will live and die in the next era of broadcast platforms? Will there be new streams of revenue to replace the dried-up markets – and if so, how soon? Will online “broadcasting” afford opportunities for a greater diversity of shows to find audiences, and vice versa? Hear from trendsetters, stakeholders, content creators and innovators about what will be coming down the pipeline.
Moderator:
Andra Sheffer, Executive Producer, Independent Production Fund
Guest Speakers:
Steve Billinger, General Manager, Digital Programming and Business Development, CBC
Sue Biely, Producer
Michael Ghent, Creative Director, Film and TV Forum
Chantal LeBlanc-Everett, Head of Production & Development, Lifeforce Entertainment
Chris Van Noy – VP Media Strategy, Jumpwire Media (New York)

MIPCOM 2009 – Cannes, France
Thursday Oct 8, 2009
14.30-16.00
Conference Wrap-Up Session:
How to Create a MultiPlatform Digital Strategy for Your Business?
Auditorium A, Level 3
Followed by a Networking Cocktail The content business model has been disrupted. As traditional media merges with web video, mobile, and social media, content producers need to think in new and innovative ways. What knowledge do you need to profit from this change? Gavin McGarry, founder of Jumpwire Media, former Head of Cross Platform Business Development at Endemol and a past member of the Global Content Acquisition Team at Joost in New York, guides the audience through the reality of building content for the new global marketplace. Using case studies, statistics, and past experience, he helps the audience understand the realities and opportunities in cross platform media. During this presentation Gavin will reference key moments from the past week at the MIPCOM Games Summit, Online Video, and Connected Entertainment sessions to throw light on where media companies need to focus in order to profit from digital in the next 18-24 months.
How can you use digital media to test ideas and generate revenue?
Why are advertisers not spending more money on web video?
What role does mobile play?
Where are there opportunities in the gaming platforms?
Presenter:
Gavin McGarry, President, Jumpwire Media Inc

MIPCOM 2009 – Cannes, France
Monday October 5
14.30-16.00
Games2TV2Games SCREENINGS
Auditorium A, Level 3
Discover the expanding future between games and TV during a 90 minute screening session showing the most promising business models in online gaming.
Presentations from Broadcasters and Games Developers.
Moderator:
Gavin McGarry, President, Jumpwire Media Inc.
Presenters:
Fred Cohen, Slingo, Inc.
Alfred Hofer, Head of Marketing & Sales, Greentube I.E.S AG
James Turner, Chief Executive, Two Way Media
Maurice Wheeler, Co- Founder and Planning Director, Digital Outlook

Event: NYWIFT
Location: New York, New York
Date: Tuesday, June 2, 2009
Presentation: “Content Disruption and How to Profit From It” presentation and panel discussion.
Time: 6:30PM – 8:00PM TBC
Location: TBC

Event: Banff World Television Festival
Location: Banff, Canada
Presentation: “Content Disruption and How to Profit From It” presentation
On site Location: Baron Shaughnessy Room
Date: Tuesday, June 9, 2009
Time: 3:00PM – 4:00PM

Event: Next Media
Location: Banff, Canada
Panel Discussion: Who Wants to be a Crossplatform Producer?
On site location: Baron Shaughnessy Room
Date: Monday, June 8th, 2009
Time: 4:30PM-5:30PM

Event: LATVfest
Location: Los Angeles
Presentation: “Content Disruption and How To Profit From It” presentation
Date: Thursday, July 9, 2009
Time: 2:45pm – 3:30pm
Location: Olympic Ballroom 1
