Jumpwire Social Media Briefing – May 17th, 2017

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Hey, it’s Gavin,

I spoke at Vidcon Europe in Amsterdam earlier this month. Here is the video of the 34-minute presentation. Password: jumpwire2017

THE LEARNINGS:

face data

HOW-TO GUIDE TO FB ANALYTICS:

If you want to get serious about using Facebook then you need to read this guide from Simply Measured.  It’s very good.

BUH-BYE SNAPCHAT: 

Instagram adds a whole load of features today. Users will now be able to add hashtag “stickers” to a photo or video when posting it to their Story. Viewers will be able to tap these stickers to explore other media that’s been shared with the same hashtag.

A CHATBOT FOR EVERYONE:

In Facebook’s quest for chatbot supremacy, they’re releasing an artificial intelligence software tool that researchers can use to test their systems’ abilities to have text conversations with people.

HOW TO BUILD ORGANIC REACH ON FB:

Fact, just 6% of people see your content in their news feeds. Here are some strategies you can use to boost organic reach.

KEYS TO TUMBLR:

Caitlin, our resident Tumblr Queen at Jumpwire 👑  has written a blog post about the 3 key things you need to know to crush it on the platform.  Worth the read.

GETTING CERTIFIED:

All our social teams are getting certified for Facebook ads through their Blueprint e-learning certifications. It’s not easy and requires over 40 hours of study per module.

blueprint

 

PROTIP: If you work across many time zones like we do you need this handy tool – World Time Buddy. Yes!

 

ICYMI: Make sure you are the smartest person in the next meeting by checking out some of our past Social Media Briefings.

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Have a great week!

 

 

(Blog Image Source)

(Blog Image Source)


Also published on Medium.