Jumpwire Social Media Briefing – June 8th, 2017

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Hey, it’s Gavin,

My team and I thought that you would like a briefing full of How-To articles. We made a list of 5 articles that will take your social to the next level.

How To 10x Your Instagram Growth 

  • In each of his subsections, he lists examples to support concepts that can deliver results.
  • Nothing beats sincere relationships, so don’t be afraid to reach out to other accounts in your community to find ways to cross promote.

17 Ways to Get More Views, Engagement, and Shares for Your Facebook Videos

  • Here are the top 4 of 17 that we think are important.
  • The first 3 seconds are crucial.
  • Ask in the video for viewers to tap for sound.
  • A strong title is key – why watch this video?
  • Tag other pages for more engagement.

A Facebook Posting Strategy Change That Led to a 330% Increase in Reach and Engagement

  • This is a well-researched article. Many of the ideas and concepts they suggest are best practices we use every day for our clients at Jumpwire.
  • The only thing I don’t agree with is the 1 to 2 posts per day as the maximum. We are doing more research on this as I type.
  • Focus on “edutainment” (education + entertainment).
  • Curated content is great!

How To Run LinkedIn Ad Campaigns: A Beginner’s Guide

  • LinkedIn is a real social platform now. They have worked hard at making their systems work instead of being an afterthought.
  • Have experimented with this before – LinkedIn ads are a cross between Pinterest (simple, easy) and Facebook (but still detailed).
  • Ads are still more expensive than Facebook’s are, but you reach a different – more specific – audience, inherent to the platform’s business theme.

How To Use Instagram’s Location & Hashtag Story Feature To Optimize Your Social Media Experience

  • IG’s Location & Hashtag feature lets you search locations and hashtag stickers in public Stories.
  • Find places that are “hopping” nearby in real-time – good for travelers.
  • Beneficial for people who want to scope out new areas in a specific location or to experience something that is happening in real-time.
  • We’ve used the hashtag stickers a couple times, but all we’ve seen are spambots.

THE WEB DELIVERS: Wired article worth the read – Pop Singer? Youtube Star? Cult Leader? Whoever she is, Poppy is here to take over the Internet – Her catchy little Youtube video tells you everything you need to know about her world.


ICYMI: Make sure you are the smartest person in the next meeting by checking out some of our past blogs Social Media Briefings.

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Have a great week!



(Blog Image Source)

(Blog Image Source)