AI: How Canadian-made artificial intelligence is helping Hollywood write better scripts to take the risk out of investing in movies. Link
INSTAGRAM: Here are 5 reasons your Instagram stories are failing and how to fix them. Link
IGTV: How publishers like Vogue and Buzzfeed are using Instagram’s new long-form video feature, IGTV. Link
FACEBOOK: Facebook’s ‘split memes’ are fooling the algorithm and driving everyone crazy. Link
ONLINE REVIEWS: Review site analyzes millions of Amazon reviews and helps you decide which ones to trust. Link
PODCAST: This short podcast from Planet Money tells the story of the guy who created the Amazon review site above and how Amazon is failing at reviews – Link
SCHOLARLY ARTICLE: Find out how the influence of customer engagement with social media brand pages affect brand relationships and loyalty intentions. Link
HOW-TO-VIDEO: This video on how to spot fake news on social media is a MUST WATCH. Link
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ICYMI: Check out some of our past blogs Social Media Briefings.
Have a great week and Happy 4th of July! 🇺🇸